1800PR Negotiates Strategic Blockchain Partnership between BurstIQ and International Trade Administration (ITA)

  • International Trade Administration (ITA) Signs Blockchain Partnership with BurstIQ to Support Healthcare and FinTech Initiatives​ – via 1800pr Strategic Communications Strategy

  1. First U.S. Government / Trade collaboration with blockchain company in history
  2. Denver, CO company ranked #1 blockchain healthcare platform in the world
  3. BurstIQ is the first blockchain company to be accepted into the ITA Strategic Partnership Program
  4. ITA Blockchain initiative creates possible path for US economic development and job creation in technology sector
  5. Blockchain News:  Enterprise Blockchain solutions to revitalize industry on heals of crypto crash

BurstIQ and the International Trade Administration (ITA), aka, Division, U.S. Department of Commerce announced the formation of a strategic public-private partnership focused on promoting blockchain, healthcare practices and strategic domestic and international initiatives to drive U.S. economic development, trade and international competitiveness.


international trade administration BurstIQ 1800pr

Paul Thanos, Director of the Office of Finance and Insurance Industries (OFII) & Analysis Director at the International Trade Administration (ITA) Division, U.S. Department of Commerce commented:

We are excited to be working with BurstIQ. This collaboration marks our first strategic public-private partnership in the blockchain industry. BurstIQ is well-positioned to support and advance our economic development efforts through their health data platform – enabling new economic opportunities for both the digital health and FinTech industry.


The ITA is the premier resource for American companies competing in the global marketplace, with more than 2,200 employees assisting U.S. exporters in more than 100 U.S. cities and 75 markets worldwide. ITA works with its Strategic Partners in support of ITA’s mission to strengthen the competitiveness of U.S. industry, promote trade and investment, and ensure fair trade through the rigorous enforcement of our trade laws and agreements.


Frank Ricotta CEO of BurstIQ commented:

BurstIQ is committed to promoting economic development in partnership with the ITA. We are looking to work with the ITA to establish business and economic growth opportunities both domestic and international that wouldn’t otherwise exist without this emerging growth collaboration. Furthermore, the ITA’s mission aligns well with our mission to support the development of a global, person-centric health data economy. BurstIQ is looking forward to working closely with the International Trade Administration to advance the missions of both organizations.

BurstIQ is an industry-leading blockchain enablement company, offering enterprise-level blockchain solutions for the health and healthcare industry. The company offers a HIPAA- and GDPR- compliant platform that seamlessly leverages blockchain, advanced security, Big Data capabilities, and machine intelligence to enable a global health data network through which healthcare businesses and individuals can access, control, monetize, and gain insights from their health data. BurstIQ provides platform-as-a-service (PaaS) solutions to healthcare institutions, insurers, life sciences/pharma companies, and government agencies at the state, national, and international level.



is a full-service PR Agency that partners with corporations, global interests, non-profits,  government agencies, brands, established and emerging technology and health sectors, consumer companies,  high-profile individuals, regional businesses, and others other organization to help them define and achieve their strategic PR goals.

We are a trusted partner to our clients as they look to us to design, development and execute media and partnership strategies that drive results.

Strategic Communications:

1800PR works with organizations to develop advocacy strategies that involve diverse groups of stakeholders and audiences to help create a network of support to achieve their goals.

We create and execute fully integrated communications strategies to align our clients goals with the goals of other organizations to inspire participation, drive strategic partnerships, inform audiences, challenge perceptions, mobilize desired allies and spark change with measurable results for our clients and society.

If your organization is interested in meaningful impact strategies:

please contact: Matt Bird, CEO at +1 646.401.4499 or email 

BurstIQ, Inc. Selects 1-800-PublicRelations (“1800pr”) as Public Relations Agency of Record

blockchain Healthcare Company BurstIQ signs with 1800pr:  to drive PR, social impact, corporate communications and marketing

DENVER, Feb. 20, 2018  — BurstIQ, Inc., a leading healthcare blockchain data company, announced today that it has selected 1-800-PublicRelations, Inc. (1800pr) to serve as the company’s public relations agency of record. BurstIQ’s decision to formalize its partnership with 1800pr follows a highly successful strategic communications program that led to several key partnerships and the successful launch of BurstIQ’s private placement offering at the 2018 World Economic Forum (#DAVOS2018). BurstIQ will continue along the strategic trajectory established in partnership with 1800pr, securing critical partnerships to accelerate growth and platform development.

“As we have transitioned from a startup to an emerging growth company, our partnership with 1800pr has been invaluable,” says Frank Ricotta, CEO of BurstIQ. “We are eager to take that partnership to the next level and execute on the strategic vision laid out by CEO Matthew Bird. The next 18 months are going to be very exciting.”

“Having the opportunity to work with a successful emerging-growth firm like BurstIQ is beyond exciting. Their proprietary blockchain technology is uniquely positioned to disrupt multiple markets within the next 18 months, and we are thrilled to be partnering with them,” commented Matthew Bird, CEO of 1800pr.

About BurstIQ ™ 
BurstIQ ™ is a leading healthcare blockchain data company. The company offers a HIPAA-compliant enterprise-level health data platform that seamlessly leverages blockchain technology, big data capabilities and machine intelligence enabling healthcare organizations to securely manage and control their data.   The platform allows the creation of a next generation data marketplace for monetization of both individual and business data, personalized products and services, value-added B2B services, and more. The BurstIQ platform and data marketplace work together to improve the security and individual control of health data, increase health access and equity, reduce healthcare costs, and enable new insights and care models. Currently BurstIQ services major healthcare institutions, OEM data partners, unions, government agencies and sovereign nations.

For more information visit: | Facebook | TwitterLinkedIn

About 1-800-PublicRelations, Inc. “1800pr”
1800pr is an award-winning strategic public relations agency with an emphasis on performance-driven PR programs, social-impact brand communications strategy and experiential event activations. We design, create and execute event-based sustainable communication programs to help our clients meet their strategic business objectives through media relations, global social impact initiatives and public-private partnerships. The high-energy sustainable communications initiatives we craft and content created is meant for brands to inspire social change while building market-share to support the global community.

Since 2014, 1800pr has serviced over 300 established brands, fortune 500 companies, government agencies, emerging growth companies, consumer product companies, non-profits, high-profile individuals, and financial institutions. *1800pr is a proud supporter and a media partners of the United Nations SDGs

For more information visit | Facebook | Twitter | LinkedIn | Flickr


PR and Media Contact:

Abigail Krasno
Jr. Partner @1800pr
C: 832.520.4125

BurstIQ Contact:
Amber Hartley
Chief Corporate Development Officer

1800pr Contact:
Matthew Bird
CEO @1800pr
O: 646.248.7676

Fishermen Labs launches United Nations Development Programme’s New Website

UNDP selects Fishermen Labs to lead web revitalization project – PR by 1800pr

LOS ANGELES, May 30, 2017  — Fishermen Labs, a leading product development agency with a heavy focus on mobile app and dynamic web projects, today announced the completion of the United Nations Development Programme’s (UNDP) website design project.  The project follows CEO Eden Chen’s commitment to support the Sustainable Development Goals (SDGs), which world leaders signed up to in order to end poverty and inequality for good. The project provided an updated design language, solutions to the navigational system and templates for UNDP’s global website and network of nearly 170 associated country sites.

Visit the new UNDP.ORG website.

Eden Chen, co-founder of Fishermen Labs, said: “The United Nations Development Programme has been an inspiration to me for many years. The opportunity to work on a site with massive global impact and that spans hundreds of countries was both complex and fulfilling. We believe in the power of storytelling and we strive to use the digital space to solve global challenges, and the new UNDP design achieves both these goals.”

Mila Rosenthal, UNDP Director of Communications, said: “Fishermen Labs was a great collaborator for us to help modernize our digital footprint.  Their talented team worked with us to create a fresh and engaging new look for our website. We’re excited to be rolling it out this year.”

* Media relations, news and content distribution services provided by 1-800-PublicRelations “1800pr”

About the United Nations Development Programme (UNDP)

UNDP works in nearly 170 countries and territories, to eradicate poverty, and reduce inequalities and exclusion. The organisation works with governments and people across the world to create a future where every community, rich or poor, is prepared to withstand disasters and minimize loss, and where climate change, poverty and inequality are a thing of the past. In all UNDP’s activities, we encourage the protection of human rights and the empowerment of women, minorities and the poorest and most vulnerable.

UNDP supports countries’ efforts to achieve the new Sustainable Development Goals, or Global Goals, which will guide global development priorities for the next 15 years. The 17 Goals are a plan to end poverty, protect the planet and ensure that no one is left behind. They include things like making sure people have access to clean water, energy, education, health care and good jobs; achieving gender equality; reducing vulnerability to climate-change and disasters; reducing inequality; protecting our oceans and forests; preventing conflict and promoting peace and justice around the world. Achieving all the Goals will mean an end to all forms of poverty.

To learn more about UNDP please visit:

About: Fishermen Labs
Fishermen Labs is a product development agency specializing in mobile app and web development, virtual reality, augmented reality, artificial intelligence and digital marketing. We are one of the fastest growing product development agencies in the US. Our client roster is made up of a diverse set of brands and startups including Walmart, Sony, Lenovo, Puma, Regal Entertainment Group,, the United Nations,, Anta, Goodwater Capital, TBN and Pressed Juicery.

We work with brands from ideation to acquisition. We have extensive experience in developing and leveraging technology solutions to help our clients create digital products, enter into new markets, deepen customer engagement, drive higher revenues and increase efficiency.

To learn more about Fishermen Labs visit:

A photo accompanying this announcement is available at

The photo is also available at Newscom,, and via AP PhotoExpress.


PR & Media Relations Contact:
Matthew Bird
1-800-PublicRelations, Inc. “1800pr”
Direct: +1.646.401.4499
Main: +1.800.782.6185

Company Contact
Eden Chen
Fishermen Labs

ROK Mobile Appoints former COO John Janes to Chief Executive Officer

LOS ANGELES, May 03, 2017 — ROK Mobile, a MVNO provider who is leading the industry in social-impact benefits bundled with mobile voice, text, and data plans, announced that it has appointed former Chief Operating Officer, John Janes, to Chief Executive Officer.  The decision comes on the heels of transitioning from a management team well-versed in entertainment and media to one with deep backgrounds in wireless telecom, prepaid distribution, and alternative financial services.

With over 20 years of telecom and financial services experience, John joined ROK Mobile as their Chief Operating Officer in 2015.  He was instrumental in delivering on ROK’s go-to-market strategy that spanned telecom, entertainment, operations, marketing and distribution, and included both CDMA and GSM cellular offerings.

ROK Mobile Chairman and Co-Founder, Jonathan Kendrick, commented, “John Janes is someone who has demonstrated extraordinary vision and success throughout his career and we know that his leadership, organizational, and telecom skills will greatly benefit the work we’re doing as we re-launch ROK Mobile into wireless dealers across the U.S. and in the U.K.”

Prior to joining ROK, John served in key management and executive roles at Sprint, Boost Mobile, Virgin Mobile USA, Green Dot Corp. and Wipit, Inc. where Janes managed key business functions spanning strategy, compliance, program development, information technology and operations. John was also instrumental in facilitating the strategic and tactical go-to-market plans to support the development and market launch of the industry’s first nationwide prepaid Monthly Unlimited program, generating prepaid category-leading results with over 5M subscribers and annual revenues in excess of $3B.

“I am honored to be taking the lead and working alongside the best mobile team in the business here at ROK Mobile.  I believe that ROK’s #1 priority is to provide maximum value to our customers.  With our social-impact offers that include life, legal, automotive and communication services bundles we are able to deliver on that commitment in underserved markets in the U.S. and around the world,” commented Janes.

About ROK Mobile
ROK Mobile was founded by seasoned business innovators John Paul DeJoria (John Paul Mitchell Systems, Patron Tequila) and Jonathan Kendrick (British entrepreneur) as a lifestyle wireless company delivering social value added services with wireless plans. ROK Mobile believes consumers should expect more from a carrier, and its plans go beyond standard connectivity services of talk, text and data to include international calling, insurance and other value added services.

For more information visit


ROK Mobile - PR/ Media Contact: 

Matthew Bird 

1-800-PublicRelations, Inc. “1800pr” 

(646) 401-4499

World Poker Fund Holdings Forecasts $143 Million in Revenues From First In-Flight Online Casino Assets and Contracts

Recent M&A Deal Projected to Be Worth $1 Billion in Annual Revenues

LOS ANGELES, CA (May 10, 2016) World Poker Fund Holdings, Inc. (OTC PINK: WPFH), a leading developer and operator of online and event-based social gaming platforms and brands, announces today that the 49% stake in Universal Entertainment Group (“UEG”) contracts and assets to be acquired, as previously announced, are projected to generate 1800pr-Performance-based-pr-banner-300x250-1approximately $143 million in annual in-flight gaming and online revenues for WPFH from the initial offerings, based on accepted industry analysis as well as UEG and Iowa Tribe of Oklahoma projections.

Jamie Gold WSOP Champion and WPFH Spokesperson added, “WPFH is moving at light speed in terms of partnerships and acquisitions of ‎game changing technology and brands. This latest move gives us the opportunity to be the first and only real money gaming source in the sky and further. I’m truly excited to be a part of it all.”

The Iowa Tribe of Oklahoma gaming portal is set to launch in the next 90 days and initially will offer live cash-casino, cash-bingo and cash-poker games online to international (non-U.S.) players. In-flight cash gaming is then set to launch in Q1 2017 on selected international airline flights, cruises and other forms of transportation. The in-flight international gaming offerings will be done through and will be offered once an international flight in excess of two hours reaches cruising altitude. Eligible passengers (ages 21 and up) will be given the opportunity to receive complimentary Wi-Fi access for the duration of the flight for a minimum deposit of $25 into their online, real-money play, casino account offered by, which will be operated by and software/support provided by UEG, through its contractual arrangement with the Iowa Tribe of Oklahoma. Passengers on these flights will be able to play casino games (not just poker) through their personal devices, such as smartphones, tablets, laptops, or using the inflight entertainment system at their seat.

UEG spokesperson Christina Fallin (daughter of Oklahoma Governor Mary Fallin) commented: “We are proud to be working with World Poker Fund and The Iowa Tribe of Oklahoma on this project. It is an extraordinary time for the State of Oklahoma. The recent federal court ruling granting the Iowa Tribe the unique gaming licenses will generate significant revenue potential that will directly benefit the people of Oklahoma through tax revenues and The Iowa Tribe and its partners. It’s a win-win all around.”

International, in-flight cash gaming represents an extraordinary market opportunity. This market is currently not served at all and is not included in the industry estimated $35.5 billion in annual revenues from on-line cash gaming world-wide. Over 3.5 billion passengers are expected to fly in 2016 and more than 3 billion of those are projected to be non-U.S. passengers. WPFH and its market partners through, initially will have access to 180 million of those international passengers through a single in-flight Wi-Fi provider, which controls the entertainment content on its partner airlines. UEG estimates that, even if only 20% of eligible passengers on those flights who have Wi-Fi access, choose to gamble in flight, revenues of over $808 million US would be generated annually, of which a projected $143 million in gross revenues would result to WPFH from the assets and contracts to be acquired by it from UEG. WPFH management believes that the Iowa Tribe of Oklahoma gaming web site, managed through their contractual vendor relationship with UEG, can successfully penetrate this market and expand to other international passengers and carriers after the first offering through the initial in-flight Wi-Fi provider. This is a unique and untapped market.

About World Poker Fund Holdings, Inc.
World Poker Fund Holdings, Inc. is a leading developer and operator of online and event based social gaming platforms and brands. The company is currently in the final stages of launching its two core celebrity driven social gaming brands for online poker and casino gaming at The company does not offer any games or gaming opportunities for cash in the United States and is not licensed as a gaming operator in the United States or any other jurisdiction.

To learn more about World Poker Fund Holdings (WPFH) and its upcoming events, please visit

Safe Harbor Statement
This news release contains forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and other statements that are other than statements of historical facts. These statements are subject to uncertainties and risks including, but not limited to, product and service demand and acceptance, changes in technology, economic conditions, the impact of competition pricing, government regulation, and other risks described in statements filed from time to time with the Securities and Exchange Commission. All such forward-looking statements whether written or oral, and whether made by or on behalf of the Company, are expressly qualified by the cautionary statements that may accompany the forward-looking statements. In addition, the Company disclaims any obligation to update any forward-looking statements to reflect events or circumstances after the date hereof.

** News, Media, PR and Content distribution provided by 1-800-PublicRelations, Inc.

Contact Information:

Investor Relations Contact
Eddie Kwong
VP Investor Relations
Direct: +1.626.466.9734

PR and Media Contact
Matthew BIRD
1-800-PublicRelations, Inc.
Direct: +1.646.401.4499
Main: +1.800.782.6185

Performance Based PR Is Changing Public Relations Industry

Performance Based PR Is Changing Public Relations Industry

1-800-PublicRelations “1800pr” Is leading the ROI PR Charge

NEW YORK, NY (Feb 2, 2015) – 1-800-PublicRelations, Inc. “1800pr,” The leading Performance Based PR and online Marketing agency, today announced its performance based PR business model hit an industry milestone, successfully booking over 200 CEO’s in 2014 on major TV/ Radio news networks and major publications. The model marks a revolutionary approach to public relations services by ensuring that businesses actually receive the publicity they pay for.

Unlike most traditional PR firms or public relations service providers that charge agency retainers or expensive hourly advisory billing, 1800pr focuses on bundling the overhead costs into success fees when they take on Performance based PR placement for their clients. They only charge for actual placements secured on a client’s behalf at a pre-negotiated rate. Thus, 1800pr shoulders all the risk and the client gets exactly what they’re paying for.

The entire online advertising industry achieved enormous success by using a performance-based business model for ad placements, impressions and more, and because of the advent of this model the industry has grown over 10,000 % since. “We are now applying this proven methodology war tested by Google, Yahoo, Linkedin and others to the PR industry,” said Matthew Bird, President of 1800pr. “Billing clients for verified results is a completely new paradigm in the field of public relations and is a win-win for both the client and for us, it keeps our feet to the fire and our team busy working for our clients. Now for the first time, businesses, large or small, can reap the benefits and inherent value of publicity with no financial risk or uncertainty whatsoever and that’s truly what business is about for me, helping companies succeed.”

Performance based PR services is just one of the many tier-one public relations and online marketing services 1800pr offers. The company has a heavy focus on CEO publicity programs, multi-channel communication programs for emerging growth companies and a whole suit of small and medium size business PR, marketing and lead generation solutions.

About 1800PublicRelations
1-800-PubicRelations “1800pr” is a leading performance based PR and marketing firm and service provider. Founded in 2013, 1800pr offers multi-channel communications program, content marketing and CEO publicity services for public and companies, government, municipalities, news networks and agencies worldwide. We utilize a broad network of over 1,000 news publishers (TV, radio, print & digital) and wide array of PR and marketing services to support sales, business development and local lead generation efforts for our clients and reseller partners. To learn more about 1800pr visit us at

Company Contact:
Matthew BIRD
P: (646) 401-4499

Performance Based PR Services:
Bridget Fleming
P: (917) 319-7782

Public Relations for Small Businesses — Does That Exist?

There’s an overabundance of public relations agencies and despite their high costs — or maybe because of them — they’re not trusted. If you do hire one, you’ll get no guarantees.

There are 29 million businesses in the U.S., but fewer than one percent are represented by PR agencies.

“When you come from the agency world, you know where inefficiencies, mistrust, and disconnects with the non-PR world come from,” said Matthew Bird in an interview with Small Business Trends. Bird is a digital media industry veteran who intends to shake up the industry he worked most of his life in.

In contrast to PR, large retailers are an example of a trusted sector. People gravitate to stores with buyer-friendly return policies and prices, such as 1-800-FLOWERS.

Consumers have certain expectations when they buy from chains and franchises, thanks to standardization in quality control and sourced products, among other things.

With this in mind, Bird wants America to get familiar with a concept he calls “fractional PR” and a new franchise model. His new company 1-800-PublicRelations Inc. allows small and medium sized businesses to get the highest level of PR service (“Tier 1”, in industry parlance), but on an a la carte basis. Businesses getting a la carte services from the franchise would get “what they request, nothing more, nothing less, and everybody’s happy,” he added.

What’s Different Compared to PR Agencies?

In old PR models, clients could burn through retainers quickly and without much to show for it. In the franchise model, if services aren’t needed, loss of investment is a non-issue. Clients only pay for the services they use.

“The majority of businesses want this type of transaction-based, low-risk model,” Bird added. In 2014, their first year of business, more than 290 companies used 1-800-PublicRelations, Inc.

The company is using cloud-based tech to parse and sort PR teams and coordinate efficiency and revenue sharing. One benefit of the franchise is that if a franchisee feels under-equipped to execute on a specific deliverable, he or she can reach out and revenue share with other franchisees, working together as one company to honor a client request which might have been beyond the scope of just one.

“When you see an industry about to change, it’s because a precipice has been reached,” Bird said “A lot of companies are frustrated with PR and IR agencies because they’re not getting the value they were expecting.”

What’s PR Good For, Anyway?

PR agencies operate on a few basic foundations. On one side, there’s research, consulting, strategic messaging and branding. Many agencies are strong on these, but then there’s an execution side, which many agencies aren’t great at.

Smaller agencies, often called “PR boutiques”, are typically started by ex-employees of larger firms striking out on their own, but with the support systems, infrastructure and other aspects common in a large agency go away, making boutique or solo PR execution a nightmare in many cases.

Buying new technologies and learning special cloud functions are examples of challenges Bird’s franchisees (regardless of tier) won’t need to spend time or energy on, because the corporate side would provide continuity and stability on the backend. This allows the franchisees to focus on account management and fulfilling customer requests, such as media bookings and content development.

Is This the Future of Small Business Public Relations?


There are big players in the PR world today, but lately, even they’ve been questioning what their future is going to look like. Trends are changing and there’s a growing need to serve small businesses, and to gain their trust for the long haul.

Boutique PR companies by themselves haven’t been the solution. Many boutiques and big agency initiatives offer isolated strengths and tout them as unique selling propositions. But isolated strengths are not cohesive solutions, even if tech-based. One ironic pain point is that there’s a wealth of technology to execute social media and content marketing plans, yet for PR’s workflow, there’s no cohesive glue or protocol to leverage it all.

“When you have a lot of technology, you need a fleet of people to manage it too,” Bird said. “Our idea is to streamline what’s important and what’s not important, and to consolidate traditional and digital pieces of PR in one turnkey solution. Everyone wins.”

Achieving the Global Goals – A challenge for business too?

What would you class as a privilege? To be best man or bridesmaid at your friend’s wedding? Your education? For me, well it was witnessing a pivotal point in our history, being present at the UN General Assembly when the gavel came down, striking wood to declare the SDGs are ratified, the journey has begun. It gives me goose bumps just thinking about it.

But do you know what? Something happened on that same day that made me realise the power and force for good of our youth, our future business leaders. When Malala stood up to address the UNGA, she spoke from the back of the auditorium. With everyone’s back turned to her, she asked us all to turn around to face her. Her message was clear – you may think we are behind you and can be ignored, but we are here and we are watching you. Her impact was impressive.

The impact of business is impressive too. Sometimes for the good of our planet and people, sometimes to their detriment. Engaging business with the Global Goals and bringing clarity to how its activities impact upon so many major issues that need to be addressed with rapidity, should be a considerable force to be reckoned with.

There is real appetite amongst business too to step up and accept the challenge. Ahead of the launch, 92% are aware of the Global Goals (compared to only 33% of citizens) and 71% are already planning what to do. Which is good to see as citizens are expecting great things. Our research results show they expect business to apply SDG thinking to their core business activity, with less emphasis on peripheral projects or reporting. 50% expect business to embed the Global Goals into its strategy and the way it does business.

But at the moment, business lacks the tools to really assess its impact let alone make the required changes. So will consumers grow impatient with businesses that don’t engage or don’t engage fast enough? This could be a distinct possibility. Firstly, tools seem thin on the ground with only 13% of businesses having identified what they need to assess their impact. Worryingly, this only increases to 30% over the next five years. Secondly, only 29% are setting goals or even preparing to set them – again this is a concern as, in the business world, a lack of objectives and targets equates to a lack of accountability and commitment. Business will need to watch out that a lack of visible or communicated engagement doesn’t become a reputational issue.

So how can we catalyse action? The aim of the Global Goals targets the mechanics at the core of business. It’s about reviewing fundamental business activities to understand where they help or hinder governments achieve the global goals, and doing something to remove or reduce the negative impacts, and build upon the positive ones. This will take strong leadership and a tone from the top that needs to overcome investor pressure for short term returns – totally at odds with the SDGs which aim to fix long term planning to fix long term problems.

We see the Global Goals Commonwealth Sustainable Business Challenge as a way to support business to cut through this, a way to get them started, to cut through the complexity, and to raise awareness in the wider business community that times are changing. In partnership with the Commonwealth Enterprise and Investment Council, PwC is delighted to sponsor the challenge. It throws down the gauntlet to business to have a robust Board level conversation about the Global Goals and commit to an action plan. Find out more about the Challenge.

I’m sure more initiatives like this will follow. We believe that the Global Goals are a game changer for the planet. But only if the business community seizes the opportunity and engages … governments, NGOs and society can only do so much, but it will take a united effort with business on board as well for the goals to be achieved. So, if you’re working, find out how you’re organisation is engaging with the Global Goals. If not, one day you will be! These Global Goals run through to 2030 by which time you could be in a position of influence and leadership. The Global Goals will be as important to achieve then as they are now, so whether you decide to run your own business or work for another, think about the impact your business has on achieving the global goals and encourage strategic decision making with them in mind.

PwC is one of the key AIESEC corporate partners that will join The Youth Action Summit, hosted on 9-11 December 2015 at The United National Headquarters in New York. Nora Wu, Global Human Capital Leader at PwC, will address the audience to outline how PwC activities support the Sustainable Development Goals (SDGs).

This three-day event will bring together top young leaders, experts, governments, business and thought leaders to discuss and generate actionable ideas which tackle global youth issues and contribute towards the implementation of the SDGs.

The event will feature high-level speakers and guests amongst whom are: Jan Eliasson, Deputy Secretary-General of the United Nations, Ahmad Alhendawi United Nations Envoy on Youth, Sergio Fernandez de Cordova, Chairman and Co-founder of PVBLIC Foundation, Matt Bird, President 1800 PR

– By Malcolm Preston, Global Sustainability Leader, PwC

Former President of Peru, Alejandro Toledo Signs With 1-800-Publicrelations, Inc. “1800pr” for Book Media Tour in NYC

NEW YORK, NY (07/15/15) — 1-800-PublicRelations, Inc. (1800pr), the leading performance based PR and content marketing service provider, is proud to announce the former President of Peru, Dr. Alejandro Toledo has signed with 1800pr to manage his New York Book Media Tour, “The Shared Society – A Vision for the Global Future of Latin America.” The media tour is to drive visibility to his book through strategic media appearances, content marketing and functions including, a presentation and breakfast at the Harvard Club with members of the United Nations, “Geraldo Rivera Show” interview on WABC, “Cavuto Coast to Coast” interview on Fox Business, one-on-one exclusive interview with guest celebrity host Adam Johnson, and concluded with a presentation and book signing at the United Nations International Institute of Education.

“It’s an absolute honor to be working with President, Dr. Alejandro Toledo. This is a major milestone for 1800pr, it represents confidence in our ability to deliver and execute at highest level,” stated President of 1800pr, Matthew Bird.

About Dr. Alejandro Toledo
Dr. Alejandro Toledo (Stanford Ph.D.) was democratically elected President of Peru in 2001. After finishing his term as President, Toledo returned to Stanford, where he was a Distinguished Fellow in Residence at the University’s Center for Advanced Study in the Behavioral Sciences, and also a Payne Distinguished Visiting Lecturer at the Freeman Spogli Institute’s Center on Democracy, Development, and the Rule of Law.

Simultaneously, Dr. Toledo founded and continues to serve as the President of the Global Center for Development and Democracy in Washington, DC. In 2009-2010, Dr. Toledo was a Distinguished Visiting Scholar at the School of Advanced International Studies at Johns Hopkins University in Washington, D.C., and also a Non-Resident Senior Fellow in Foreign Policy and Global Economy and Development at the Brookings Institution. In recent years, Dr. Toledo has published on policy-oriented academic issues related to Economic Growth, Inclusiveness and Democracy.

For more information on the Global Center for Development and Democracy, visit

About 1-800-PublicRelations, Inc. (1800pr)
Founded in 2013, 1800pr is the fastest growing communication firm and media service provider in the country. We are a full-service PR agency and content marketing service provider that partners with established and emerging brands, multi-national corporations, global interests, high-profile individuals, communication firms, government agencies and academic institutions to help them define and achieve their strategic PR goals to drive measured deliverables.

In addition, 1800pr is the national leader in performance based PR and marketing providing a suite of a la carte and on-demand PR services tailored for small and medium size emerging marketing growth companies and entrepreneurs. Our model ensures your company’s content and messaging is both visible to the media and accessible to everyone searching on the web — while improving your credibility.

Our full service marketing & PR firm specializes in a number of practice areas including; (B2C) Medical, Beauty & Fashion, Consumer Brands, Crowd Funding, Entertainment, Food & Beverage, Health & Wellness, Technology, Travel & Hospitality etc. (B2B) Financial Communications, Medical & BioTech, Corporate Communications, Reputation Management, Public Affairs, Government Relations, and Crisis Communications.

We are known for results driven public relations and social programs that provide game-changing measurable results. To learn more about 1800pr visit us at

PR / Media Contact:
Matthew BIRD
1-800-PublicRelations, Inc.
+1 (800) 782-6185
+1 (646) 401-4499

P.R. and Marketing Firm Invests $1.2 Mill In Social Poker Developer

World Poker Fund Holdings and 1-800-PublicRelations, Inc. sign partnership agreement

In the United States, PR and content marketing firm, 1-800-PublicRelations, has signed a partnership agreement with World Poker Fund Holdings, Inc. in which media relations, financial communications expertise and marketing will be enhanced.

New York-based World Poker Fund Holdings, Inc. claims that 1-800-PublicRelations, Inc. (“1800pr”) is the third most influential social impact media and communications firm (presumably in the US).

The deal involves 1800pr providing the professional expertise and know-how to deploy resources and launch a full content marketing and PR campaign targeting the social gaming and event arena. Additionally, 1800pr will invest in the social poker firm in return for an equity stake.

World Poker Fund Holdings frontman and former World Series of Poker main event champion, Jamie Gold, said in a press statement Monday:

“Directly connecting active social gamers with an abundance of live and celebrity driven experiential content is the next level in the online social gaming industry.

“1800pr’s expertise in both increasing our audience reach and delivering highly targeted communications will greatly support our premier gaming brands and enhance visibility for our events. In short, the 1-800-PublicRelations partnership provides us the ability to drive market awareness much faster and further, reaching our target audiences with innovative and exciting celebrity gaming product at the right time.”

Matt Bird, CEO and president of 1-800-PublicRelations said the opportunity to integrate with World Poker Fund’s online and event assets is expected to propel both of companies’ growth.

World Poker Fund Holdings, Inc. is currently in the final stages of launching its two core celebrity-driven social gaming brands for online poker and casino gaming.

Online Casino News Courtesy of Infopowa

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